Would you like higher response rates to your mailings?

Then learn about Variable print from PIP !

Variable print is personalised "print for one" using information that is unique to each individual recipient. Variable print uses an individual's name and personal information to create unique, individualised text within each document. Variable print also allows photos and graphics to be individualised for each document.

Heres how it increases response and pleases your customers.

Research studies have shown us that when businesses utilize full-color variable print for mailings, customers tend to respond more rapidly. Overall response rates may increase by as much as five times compared to standard mailings. Communicating to each customer as an individual strengthens loyalty and builds share of customer.

Full-colour variable print from PIP will help strengthen customer retention.

Just imagine how being treated like an individual, unique person makes you feel. Most likely, you're more apt to purchase from, and remain loyal to, that company. You'll also be more open to information they send to you because it's personalised and demonstrates how important you are to the sender.

We will have the power - soon

We will shortly have the technology. Our digital systems will extract the information from your database, personalises every document with customer information such as name, text, photos and graphics, and produces full-color printing.
Full-color, highly personalised print using text, graphics and specific variable data to make each mail piece, newsletter or report unique to each recipient.
Variable print can work for almost any document including direct mail pieces, brochures, proposals, reports, newsletters, catalogues. Just about any document can be as individual as each of your customers.

You have information about your customers. You know who your customers are and what they want. Chances are you have personal information such as names, locations, buying preferences, maybe photographs. Even if you don't have customer information in formal files, we can use your database or help you create one.

WATCH THIS SPACE FOR MORE EXCITING INFORMATION!